Aura is the leading innovator in digital picture frames, built on the belief that photos and memories keep us close to the people who matter most. Founded in 2016, Aura reimagined the digital frame into a private space to share life’s moments only with the loved ones you invite, making it easy to send photos and videos from anywhere in the world using the Aura Frames app and have them beautifully displayed at home. With a top-rated line of frames and an intuitive, free photo sharing app, Aura consistently delivers unmatched quality through intentional home-inspired design, thoughtfully calibrated displays, a privacy-first architecture, and a platform that keeps getting better with new features. In doing so, Aura is leading the way for a connected future that strengthens real-life relationships. Today, millions around the world use Aura, with each frame creating small circles of family and friends sharing and reliving unlimited memories together.

Aura is headquartered in New York City, with products available on auraframes.com and through partner retailers in the United States, Canada, the United Kingdom, Germany, and France.